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Digital and social media marketing communications management 2012

Showing posts with label Furby. Show all posts
Showing posts with label Furby. Show all posts

Wednesday, 28 November 2012

2012 FURBY CRAZE DMCM1213



Remember back in 1998 those super cute FURBIES that many of us had? Well it was this time 14 years ago when Hasbro (makers of Furby) achieved an accolade of the best selling toy for 1998, with over 40 million  units sold for around £24. That original invasion lasted 2 full years before the population woke from the craze in 2005. You may remember Furby from his first incarnation, the chatty five-inch-tall robot that found its way under countless Christmas trees. Back then Furby was equipped with robotic eyes and ears, simple sensors and the ability to speak. It was amazing at the time...

From this in 1998 

To the revolution in technology for the 2012 invasion 


Well look what the digital age has developed.... ohh how times have changed! The new Furby takes the idea of a talking electronic sidekick to a new level: With a variety of 10 bright colours available, its body is more active, with the ability to wiggle its ears and dance. In an interesting design choice, Hasbro opted to replace Furby’s classic white eyes with LCDs. The 2012 edition includes built in Wi-Fi connectivity which allows it to transmit a live steam of video content while interacting with its friends! 



BUT there is one problem... The 2012 invasion has led to toy stores, supermarkets and on-line stores selling out of these furry critters! Parents including myself are now frantically struggling to get hold of one of these must-have 2012 Christmas toys. Originally retailing for around £60 at Asda, Argos and John Lewis, EBay dealers have identified the profit margin and are now selling for between £80-£100. Quite a price increase since 1998.. I wonder how much the next generations will cost and what they will be able to do... Drive cars? Cook?...

Experts reckon they could easily be selling for more than £100 each by Christmas Eve. The four highest bidders to the mailbox@sundaymail.co.uk will get their hands on a Furby, which they can pick up in-store or have posted to them in plenty of time for Santa’s sleigh.

To keep up with prices and try to get you hands on one (if you are lucky) visit UK toy sale
If you know anywhere that has stock or is going to get some please get it touch... 
The teal is the one on the Christmas list...

 

DMCM1213

DMCM1213

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